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Giving away freebies is an excellent way to market your business. And one of the freebies that will help you stand out? Custom matchbooks.
Even as smoking declines in popularity, having matchbooks custom-made is a great way to keep your business fresh in the minds of your customers. Whether people are collecting them or sharing them, matchbooks will help your business attract attention.
But how exactly do matchbooks help you stand out?
We’ve assembled the top five reasons that matchbooks help grab your customers’ attention. We’ll also clue you in as to how to get your very own custom printed matchbooks.
The Uniqueness of Matchbooks Custom Made
In 2019, the Advertising Specialty Institute named T-shirts the most popular promotional item for the 5th year in a row. It’s safe to say that trend has continued.
Customized matchbooks, on the other hand, are a unique promotional material. They can be a great way to instill your unique branding into everyday conversation.
Restaurants and bars, in particular, have used the customized matchbook to create a unique experience for their customers, setting their business apart.
Consistent Use of Matchbooks
Many people use matchbooks on an almost daily basis. With a free matchbook, they won’t have to go buy one in the store. And bonus points for you because it’ll be a reminder of your business every time they pull one out.
Matchbooks can be used to light cigarettes, candles, grills, or fireplaces. This makes them an especially useful promotional product in businesses that sell accessories for these kinds of products.
It’s also incredibly easy to carry around a matchbook. This is due to its light, practical design.
Elevating Your Business
Matchbooks are frequently associated with upscale businesses, such as high-end bars or restaurants. By having your own matchbooks custom-made, you help to elevate your business to that level.
Work with a fancy font and an elevated design to bring your matchbook and your business to the next level.
Take Advantage of Informative Designs
A matchbook can feature all the same information as a business card. Your address, phone number, and other contact information can all be printed directly onto your matchbook.
By taking advantage of your matchbook’s design, your customers can carry around everything they need to know without even thinking about it.
Get Other Businesses to Do the Work for You
Outsourcing your matchbooks to other businesses is a great way to market your business without doing any of the work. Try sharing your matchbooks with places like candle stores, smoke shops, or restaurants.
That way, their business gets to offer free matches as a form of hospitality, and you get to get your name out there. It’s a win-win all around.
Bring Your Business to the Forefront with Customized Matchbooks
Your business deserves to stand out. And getting matchbooks custom-made can help you do just that. Elevate your business to the next level by taking advantage of this simple marketing trick.
Contact Wagner Match Co.to get custom matches made for your business. We’ll give you smart designs and affordable prices every time.
Wagner Match has specialized in providing impeccable service to the hospitality, entertainment, and service industries since 1981.