Blog

Promotional products develop a favorable brand image. Due to the promotional items’ ability to reach audiences exposes your brand to people beyond your target market. Given that digital advertising has dominated the marketing industry, many may be unsure of the value of promotional items. Here, we’re sharing how effective promotional…

Due to the decline in tobacco usage, you may believe that people have little to no use for matchbooks and matchboxes these days. However, the matches market still had a share of 191 million in 2021. Therefore, it seems that creating custom matchboxes for business advertising purposes can still be…

Have you heard about the principle of reciprocity? It’s a psychological principle that says that we pay back what we receive. For example, if someone does a favor for you, however small, you will feel obligated to return the favor. Free information on a website is a big part of…

Did you know since 2020, 3.9 million people have graduated with some type of degree in the U.S.? Numbers like these make for a lot of graduation parties. So how do you make your graduation party stand out? Customizing your party favors is a fantastic place to start. You can…

Going off data from The Knot,CNN Business predicts an impressive 2.6 million weddings will happen this year. Millions of weddings mean millions of guests and millions of chances to give memorable wedding favors. And so, if you’re planning a wedding, then consider giving custom matchboxes to your guests as a…

Giving away freebies is an excellent way to market your business. And one of the freebies that will help you stand out? Custom matchbooks. Even as smoking declines in popularity, having matchbooks custom-made is a great way to keep your business fresh in the minds of your customers. Whether people are…

Do you want to advertise your business by giving away unique promotional gifts? Promotional gifts are one of the oldest marketing strategies for small businesses. Some companies even set up a promotional budget to make their gimmicks work. A promotional gift is a product with your company’s logo or slogan imprinted…

Did you know that we’ve been using matches since 1826? Whilst technology has come a long way since then, matches are still going strong as a simple but effective way to produce a flame. With matches being a popular item, it makes them the perfect tool for marketing your business…

Purchasing or receiving promotional products increases a customer’s likelihood of buying your business from 55% to 85%. Anything from a pin to a bag can be used as a way to spread the word about your company, but one of the most effective is box matches. They’re useful, customizable, cost-effective, and…

Did you know that matchbooks are the second most popular collectible behind stamps? There’s more to them than just lighting. Matchbooks appeal to collectors because of their artwork and history. Often collected as souvenirs, they represent the memories of places collectors have traveled. Some view them as a historical, cultural, and…

Halloween will soon be upon us, which means a lot of Halloween parties. Halloween traces its origins back to the Pagan holiday of Samhain (pronounced Sah-wen), a harvest festival where the veil between this world and the next was believed to be at its thinnest. People would dress up in…

Matchbooks make a great promotional product because they are so tangible. Potential customers interact with them every time they use them. Remember, people need to see your brand between 5-7 times, and this repetition helps cement your brand in their minds. Every time they use matches, they’ll see your brand….